Diversity, Equity, & Inclusion Council Brand
Affirm & Amplify
In the Fall of 2020, I joined the WXXI Diversity, Equity, and Inclusion Council as a member of the Content change team. I worked closely with a small team of board members to select a tag for the initiative and create a brand around it that would be seen in print, online, on our television broadcasts, and on the big screen before movies at WXXI’s theater The Little.
“WXXI, the Little Theatre and CITY News are anti-racist organizations, dedicated to the principles of Diversity, Equity, Inclusion and Belonging.
To achieve this, we established a DEI Council that includes staff, board members and volunteers. The Council oversees the development of our organizations as community leaders on issues of racial equity. Council “Change Teams” will ensure a DEI focus in the areas of Capacity, Content, Engagement and Structural Inequality.
We commit clearly and definitively to diversity and inclusivity that reflects our antiracist objectives in our staff and leadership, content development, and community engagement. We will affirm and amplify diverse voices and stories. We will do the hard work of looking inside and outside of our organizations.”
